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Shopping Malls and Modern Retailing

Before discussing the relationship between shopping malls and retail and its overall impact on consumerism, we need to first understand the reasons behind the need for a shopping mall. India is the second most populated country in the world...

The Nature Of Intimacy

The personal care category is uniquely intimate, and consumer motivations for product adoption primarily involve personal health-and-wellness needs, with external, “greater good” sustainability considerations being Secondary. As is the case in the food and beverage categories, assessment...
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Libas partners with GoKwik to improve D2C customer experience

Through this collaboration, Libas aims to enhance its D2C contribution to its revenue and carve an omnichannel growth path New...
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