Myntra beauty
Beauty & Wellness
How beauty industry is using tech to transform experience
How beauty and personal care biggies are turning to technology to offer delightful, personalised and sustainable solutions and experiences and what’s driving this shift
Bengaluru: Flipkart is launching a virtual try-on feature for beauty products. The Tata Group is planning...
Beauty & Wellness
Myntra onboards American cosmetics brand NYX Professional Makeup
To aid the brand's visibility on the platform, Myntra will enable Los Angeles-based NYX with an online brand store (OBS), while also activating its social commerce propositions, M-Live and Myntra Studio
Bengaluru: Fashion e-commerce company Myntra has on-boarded American cosmetic brand...
Fashion & Lifestyle
Myntra introduces the Vernacular Search feature in 11 languages
Users will be able to search for products on Myntra in 10 regional languages other than Hindi. These include Telugu, Kannada, Bangla, Tamil, Malayalam, Marathi, Gujarati, Odia, Punjabi, and Assamese
Bengaluru: Fashion e-commerce platform Myntra has introduced the vernacular search feature...
Beauty & Wellness
What’s behind the beauty retail boom in India?
The rise of D2C brands, technological innovations, and changes in consumer lifestyle and awareness are all leading to the makeover of the beauty and personal care market in India
Bengaluru: Nykaa opened 45 offline stores in 2022, taking its total store...
Fashion
Myntra brings UK-based menswear brand boohooMAN to India
The brand will be housed under a dedicated online brand store (OBS) on MyntraBengaluru: boohooMAN, a clothing and accessories brand for men has initiated its foray into the Indian market in association with Myntra, the e-tailer announced in a...
Beauty & Wellness
Myntra ropes in Bollywood actor Anushka Sharma as Brand Ambassador
The new brand ambassador of Myntra beauty, Anushka Sharma has been featured in Myntra's new ad film
Bengaluru: Myntra has signed Bollywood actor Anushka Sharma as its brand ambassador for its ‘beauty’ category. The brand has rolled out an ad film...
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Latest News
Lab-grown diamond brand Solitario enters Chennai
The new 600 sq. ft. boutique is located at Phoenix Market City Mall’s luxury arena named Palladium Bengaluru: Lab-grown diamond...
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