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Home Decor & Furnishing

How Priti International became India’s largest exporter of waste handicraft products

IMAGES Group Research -
The company India’s sole exporter to China and is planning to open 12 more showrooms in China solely for its products Bengaluru: Priti International finds its niche within the furniture domain and is anticipated to expand substantially with new offerings...
Home Decor & Furnishing

How Orange Tree modernised Indian furniture industry

IMAGES Group Research -
The online-first furniture retailer currently plans to open more brick-and-mortar stores and experience centres in different cities Bengaluru: At a time when sustainable practices have become the need of the hour, Gaurav Jain’s growing furniture and lighting brand Orange Tree...
Home Decor & Furnishing

We harness digital tools to craft captivating experiences – Dev Sarkar of Godrej Interio

Sandeep Kumar -
Dev Sarkar, Senior Vice President (B2C), Godrej Interio talks about using technology as a competitive advantage, the company’s focus areas and growth strategy Bengaluru: Founded in 1923, Godrej Interio, the furniture arm of Godrej & Boyce, part of the diversified...
Home Decor & Furnishing

Eyeing 300 stores in 36 months: Lokendra Ranawat, Wooden Street

Nehal Gautam -
Wooden Street co-founder, Lokendra Ranawat on the brand’s journey from being an online marketplace to a strong omnichannel player in a complex category like furniture and home decor Mumbai: The Covid-19 pandemic triggered a substantial shift in consumer behaviour in...
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In FocusIndiaretailing Bureau -

The Role of Mixed Reality (MR)  in Retail

A look at the different use cases of Mixed Reality (MR) in Retail and how this emerging technology possesses...
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