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In Focus

Strauss to transition from D2C to an omnichannel brand: Founder Deepak Sachdeva

IMAGES Group Research -
Founded in 2015, the company offers sports and fitness equipment in categories such as exercise and fitness, yoga, skating, cricket, and cycling Bengaluru: Launched by Deepak Sachdeva, Strauss is one of the leading players in the sports and fitness segment....
Beauty & Wellness

D2C fitness brand Boldfit plans to go offline, double revenues

Shiv Joshi -
The Pallav Bihani-promoted brand eyes opening 100 stores in the next four years and a slice of the burgeoning athleisure business in India Mumbai: D2C fitness company Boldfit will soon open offline stores and is currently working on firming up...
In Focus

Pacific Group opens the biggest mall in Faridabad

Abhisar Narula -
The Mall of Faridabad opened its door to the public on Monday New Delhi: Retail real estate player Pacific Group opened the gates of its latest shopping centre The Mall of Faridabad in Haryana for customers on Monday. Spread across...
D2C

Here’s how Google mentors emerging startups

Mannu Mathew -
Tech giant Google offers a wide variety of programmes and initiatives to help startups grow and scale India had more than 93,000 startups according to data released by the Department for Promotion of Industry and Internal Trade (DPIIT) in...
E-Commerce

The offshoots: 12 startups founded by former Flipkart employees

Anagha R Ratna -
From fitness to fintech, here are 12 diverse startup businesses founded by individuals who were once part of the Flipkart team Bengaluru: Flipkart is the model success story of an Indian e-commerce startup. The homegrown e-commerce platform Flipkart was founded...
Case Studies

Retail Tech Case Study: Decathlon India boosts shopping experience, increases efficiency by 15%

Sanya Arora -
Long queues at its in-store checkout counters were impacting Decathlon’s business. Here’s how the sports retail chain used technology to not only achieve faster checkouts but also increase store efficiency New Delhi: Founded in 1976 by Michel Leclerq, France-based sporting...
Latest News

Cult.Sport partners with GoKwik to offer safe COD service

Indiaretailing Bureau -
The goal of the partnership with GoKwik is to further strengthen Cult.Sport's presence in remote towns and cities of India where COD is a preferred mode of payment New Delhi: Sports-first D2C brand Cult.Sport partnered with eCommerce enabler GoKwik to expand cash-on-delivery...
Latest News

Indians may soon be able to shop for ‘INDIAsize’ garments

PTI -
The government's goal is to take the domestic technical textiles segment to $40-50 billion in the next five years New Delhi: The Textiles Ministry will soon rollout 'INDIAsize' -- measurements and standards designed to better suit the Indian body types, Textiles...
Fashion & Lifestyle

The Landscape and Future of the Indian Sportswear Market

Indiaretailing Bureau -
Several factors have stimulated the transformation of sportswear into a fashion statement including the emergence of health and wellness trends, an increase in sporting events, rise of sports celebrities, higher disposable incomes, and a shift in lifestyle patterns towards...
Latest News

Reebok opens store at Lulu Mall, Lucknow

Indiaretailing Bureau -
The store was inaugurated by Bollywood celebrity Malaika Arora and it is offering Reebok’s signature collections in running, training, walking and lifestyle New Delhi: Sports footwear and apparel brand Reebok opened its latest store at Lulu Mall in Lucknow. The store...
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In FocusDisha Shah -

Why consumers continue to adhere to traditional preferences in jewellery buying

While modern styles and sustainable options like lab-grown diamonds are rising, many consumers still prefer traditional jewellery The Indian Jewellery...
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