customer retention
Leaders Ink
11 ways to build deep-rooted customer relationships
Simple, effective strategies for haircare brands to retain customers In today's competitive market, haircare brands need more than just great products—they need loyal customers. “Retention” is about building lasting relationships that benefit both, the brand as well as the consumer....
In Focus
Reliance Retail eyes blockchain for security, 5G for AR-powered in-store navigation: Suman Guha, CPTO
Suman Guha, Chief Product and Technology Officer, Reliance Retail speaks on the leading retailer company’s technology investments, strategy and focus areasNew Delhi: With over 17 years of experience, Suman Guha is a seasoned technology leader with experience in developing...
Fashion & Lifestyle
Meesho is built upon the bedrock of technology: Nilesh Gupta
Nilesh Gupta, General Manager, Growth at Meesho shares his insights on the growth factors, technology and relevance of the brand in tier 2 cities and beyond
New Delhi: Founded in 2015 by IIT Delhi graduates Vidit Aatrey and Sanjeev Bansal,...
E-Commerce
The rewards of customer retention in e-commerce
Here's why experts favour customer retention over acquisition in online commerceNew Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...
E-Commerce
Unifying online/offline customers data key for effective retail marketing strategy: Surbhi Juneja, WebEngage
Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the country
New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....
Case Studies
Retail Tech Case Study: How Chaayos improved customer retention by 20%
With the help of generative AI, tea chain Chaayos was able to improve customer retention, increase revenue and enhance the experience
New Delhi: Founded in November 2012 by Nitin Saluja with a passion to experiment with tea, Chaayos is a contemporary...
Case Studies
Retail Tech Case Study: How Apparel Group India managed to grow its e-commerce sales by 30%
In addition to growth in sales, the Apparel Group was also able to achieve 12-14% increase in ‘add to cart’ rate, among other benefits, thanks to finding the right tech-implementation partner
New Delhi: Covid-19 compelled several companies to turn their focus...
Research
India leads when it comes to customer retention via technology
IANS -
With innovation being the key instrument in guiding businesses, customer retention is the top priority for Asian companies with India leading the trend, a new research revealed on Monday.
According to "Innovation: All Eyes on Asia", a report by US-based...
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Latest News
Twenty1 Foodcourt’s first outlet in Raipur to open on Saturday
The first food court, which will be in Colors Mall, Pachpedi Naka, Raipur, will open on 27 July
New Delhi:...
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