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Customer relationship management

Alpha G Corp wins laurels at CMO Asia Awards 2010

Alpha G Corp Development Private Limited has been conferred with ‘Excellence in Branding & Marketing Award for Social Marketing – Retail’ and ‘The Award for India’s Greatest Brand Builder – Real Estate’, which was conferred upon Prodipta Sen, vice-president,...

‘Consumers should expect a strong evolution, if not a revolution’

Europe's leading bonus card services provider, Payback, together with Peepul Capital, has recently acquired a majority stake in India's largest loyalty card provider – i-mint. Alexander Rittweger, founder CEO of Payback, talks to IndiaRetailing about his plans to foray...

‘Growth chart of unorganised footwear retailers is more robust’

Sumit K Lal, Director & GM, ECCO Shoes, on how to address the issues of burnout in the footwear sectorAt a time when the economic downturn has become a global concern, one sector in the...

@home turns into ‘wait & watch’ mood on expansion plan; claims 30 pc YoY growth

The lucrative property prices that are leading many retailers into an aggressive expansion mode notwithstanding, Mumbai-based Nilkamal Group-promoted home maker store @home store has adopted a ‘wait and watch’ mode on its expansion plan, despite the furniture retailing arm...
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Macho Sporto introduces Sidharth Malhotra as its new brand ambassador

The campaign involves a TVC showing Sidharth Malhotra being impressed by a girl making the first moveNew Delhi: JG...
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