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Hidesign: Handcrafted Success

Pondicherry-based international leather goods brand Hidesign makes hand-crafted products even today with the belief that human hands have soul. Edited excerpts with an email exclusive with founder Dilip Kapur…At Pondicherry-based Hidesign’s atelier, craftswomen work in groups to construct a...

Alia Bhatt’s Ed-a-Mamma: Story telling and Sustainability at its core

How Alia Bhatt’s kids wear brand Ed-a-Mamma is using content to steer the future generations towards sustainability. Excerpts from an email interview with business head Iffat Haider Jivan…By N Bobo MeiteiNew Delhi: Ed-a-Mamma is a sustainable kids wear brand...
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How the activewear brand Tego is winning over customers

Tego’s revenue has grown in triple digits every year and it is looking for the right institutional or strategic...
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