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Anand Sundaram

Malls: From shopping centres to experience centres

Keeping a shopping centre or a mall alive takes lot of effort, process, management and above all, a deep understanding of consumers. The relevance and connect to consumer is paramount. Products and services, which are relevant to the customer are thriving and which are non-relevant to the...

Union Budget 2015: Industry reactions

Budget 2015 - Is it the beginning of 'Achhe Din' for the retail sector? Industry players evaluate it as a balanced budget that will fuel consumerism. Krish Iyer, President & CEO, Walmart India "Looking holistically, the Budget presented by the Finance...

It’s all about gaining customers

The assumption that multiplexes only have audience is passé. With the emergence of at least two multiplex chains targeting cities beyond the metros bears testimony to this fact. Mexico-based chain Cinepolis for instance considers the various cities of Gujarat...

Enhancing support services in shopping malls

Though the equation between demand for malls and supply of space is disproportionate, it has not weakened the will of Indian mall developers to open huge gigantic malls across the country. With little differentiation between the brand and other...

The Art and Science of Running a Mall

With over 500 malls in the country, India has witnessed the emergence of a never-seen-before ‘mall culture’ over the past few years. However, you would agree that building a mall is far easier than running it and keeping it...

Successful Mall Management Strategies

Some of the most sought-after mall management experts, who offer their tactical expertise to the majority of successful malls came together to discuss the importance and ways to develop successful mall management strategies.Anand Sundaram, Chief Executive, Pioneer Property Zone,...

Successful Mall Management Strategies

Some of the most sought-after mall management experts, who offer their tactical expertise to the majority of successful malls came together to discuss the importance and ways to develop successful mall management strategies.Anand Sundaram, Chief Executive, Pioneer Property Zone,...

PPZ to Manage Over 1 million sq.ft .of Retail Space in Hyderabad

In the dynamic retail scenario that India is going through at the moment, Pioneer Property Zone (PPZ), has further strengthened their presence in the Southern India by acquiring 5 more projects to their existing portfolio of 13 assets nationwide.The...

Art of Differentiation for Malls

Size and footfalls are no longer the differentiation criteria for malls today. The brand called mall is trying to up the consumer experience by providing exemplary facilities and infrastructure to attract footfalls and increase sales. Let’s understand how a...

Mega Trends that Will Shape the Future of Mall Industry

Urban India today is witnessing a scenario where the supply of organised space is much more than the current demand and, consequently, the vacancies are quite high. This is encouraging developers and promoters to look at solutions that ensure...
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Latest News

Max Fashion launches new youth centric brand ‘Urban’

The first Max Urban collection will be available across the brand's retail stores as well as on the e-commerce...
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