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Malabar Gold & Diamonds enters Australia

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Located at 109 Wigram Street in Harris Park within the Little India Precinct, the new outlet will be the largest jewellery showroom in Sydney

Bengaluru: Malabar Gold & Diamonds has entered Australia with its new showroom in Sydney marking its expansion into the 13th country of operations for the Kerala-based jewellery retailer, the company said in a press release on Tuesday.

The retailer claims to be the first Indian international jewellery brand to begin operations in Australia.

Located at 109 Wigram Street in Harris Park within the Little India Precinct, the new outlet will be the largest jewellery showroom in Sydney. The showroom was inaugurated by former Australian cricketer Brett Lee.

“This is a proud moment for us as the first Indian International jewellery retailer to begin operations in Australia. We have been a strong proponent of ‘Make in India; Market to the World’, showcasing the artistry of Indian jewellery on a global stage and expanding into Australia is another testimony of our commitment to this initiative,” said M.P Ahammed, chairman of Malabar Gold & Diamonds.

“This is also a great success story leveraging the strong trade relationship and recent bi-lateral free trade agreement between Australia and India. Our growth plan in Australia will lead to significant investments into jobs and local economy in Australia over the next few years,” added Ahammed.

With a collection of jewellery in 18K, 22K gold and diamonds, the showroom will showcase over 30,000 designs across bridal wear, daily wear and occasional wear. The store also features a customized jewellery design facility assisted by designers and craftsmen.

“With a large diaspora of immigrants from the Indian sub-continent, the jewellery sector in Australia remains a largely untapped one. Marking a significant shift in the country’s jewellery landscape, we aim to leverage our experience of over 30 years to bring forth an exceptional array of gold, diamond & precious gem jewellery,” said Shamlal Ahamed, managing director – international operations at Malabar Gold & Diamonds.

Currently, the brand has its retail presence of over 340 showrooms spread across India, United Arab Emirates, Qatar, Kuwait, Oman, Kingdom of Saudi Arabia (KSA), Bahrain, Singapore, Malaysia, USA, UK, Canada and Australia. It is charting expansion into new countries such as South Africa, Egypt, Bangladesh, Turkey and New Zealand.

“Malabar Gold & Diamonds is making remarkable progress in both the international and Indian jewelry sectors, gaining substantial momentum. The brand’s strategic global expansion into new countries and within Indian states such as Rajasthan, Puducherry, Uttarakhand, Jharkhand, Goa, Assam, Tripura, and Jammu & Kashmir is poised to elevate it to the coveted No. 1 position” said Asher O, managing director – India operations at Malabar Gold & Diamonds.

The jewellery retailer was established in 1993 and is the flagship company of Malabar Group. With an annual turnover of $5.2 billion, the brand is spread across 12 countries in addition to multiple offices, design centres, procurement centres, and factories.

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