Forever 21 opens a store in Gurugram

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The new Forever 21 store is at Airia mall in Gurugram

New Delhi: Forever 21, a fast-fashion brand, has opened a new store at the AiriaMall in Gurugram, announced Vivek Shrivastava, head of business development (malls), Aditya Birla Fashion and Retail Limited (ABFRL)in a LinkedIn post.

Launched in 1984 in Los Angeles, California, Forever 21 is a fashion retailer of women, men and kids clothing and accessories. Currently, the brand operates more than 550 stores in 27 countries.

Launched in 2010 in India, the brand has a presence in more than 300 towns and cities of the country. The brand was acquired by Aditya Birla Fashion and Retail Ltd. (ABFRL) in July 2016.

ABFRLhas more than 2,700 brand outlets spread across 7.5 million sq. ft. of retail space in more than 750 cities and towns of the country.


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