Connected packaging is seeing renewed interest, driven by growth in ownership of connected devices worldwide and advancement in technologies that can link packaging to the online world. Brands today have a wealth of options to connect virtually with packaging, including QR codes and other graphic markers, near field communication (NFC), radio frequency identification (RFID), bluetooth, and augmented reality (AR)…
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Retail sales grow 8% y-o-y in March 2024: RAI Survey
According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...