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Dabur forays into the hand sanitizer market

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Dabur India Ltd., India’s leading natural health and beauty care company, has launched Fem Safe Handz instant hand sanitizers abd made an entry into the hand santizer market. The product claims to effectively kills harmful bacteria and thus inactivates viruses on your hands, while the moisturizing complex helps retain moisture, leaving hands soft and supple.

Announcing the launch, Ms Gunjan Pandey, Category Head – Body Care, Dabur India Ltd. said, “With changing lifestyle of consumers and increasing health hazards due to recurrence of viral attacks, there has been a growing need for getting instant and on-the-go protection against germs. Fem Safe Handz comes with the promise of offering consumers anytime anywhere protection against life threatening bacteria and viruses including H1N1 virus. It is easy to carry as it fits perfectly into one’s pocket and is to be used without water or soap, hence making it convenient for the consumer to keep her hands clean and safe on the go. It is also non-sticky, dries quickly and comes with soothing fragrance of Lemon and Blossom.”

Available in two variants – Fem Safe Handz Lemon and Fem Safe Handz Blossom in 50 ml and 100 ml bottles, the price is Rs 49 and Rs 89, respectively.

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