Lifestyle, one of the premium retail chains from the Dubai based Landmark group, is celebrating its 10th year in India by unveiling a special Anniversary logo. The company also announced a host of incentives across Lifestyle and Home Centre which will allow shoppers to avail irresistible offers and discounts during the special 10th Anniversary Promotions period during 24th September to 31st December, 2009.
The 10th Anniversary logo, launched to commemorate this landmark achievement, will be seen across all brand touch-points during the Anniversary Promotional period. Supermodels Candice Pinto and Indrani Dasgupta joined Kabir Lumba, executive director, Lifestyle International (P) Ltd and Shankar Suryanarayan, chief marketing officer, Landmark Group for the logo unveiling ceremony.
Lifestyle also announced a slew of attractive offers and customer rewards on the occasion. Customers who shop at Lifestyle for merchandise worth Rs. 7,000, will receive Gift Vouchers(GV) worth Rs. 750 and upto 25 per cent discounts at Home Centre in form of GVs on the purchase of furniture worth Rs. 20,000 and above. In addition, special offers will be available across select national and international brands like 40 per cent discount on Hugo Boss merchandise, shop for Rs. 30,000 worth of Nirvana jewellery and get a diamond pendent free and so on.
Rewarding the loyal customer base of over 1.1 million The Inner Circle (TIC) members, the group has announced the Merry Miles Fest. This will allow members to accumulate points over a period of 99 days, leading to exciting prizes such as holidays in Singapore and Malaysia and Cygnus Jewellery GVs. Top shopper from each of the North, South and West zone will get assured Lifestyle GVs worth Rs. 1 Lakh. In addition, TIC members who will shop over Rs. 7,000 will stand to gain 10 times the reward points.
Commenting on the occasion, Lumba said, “It’s a proud moment for the Lifestyle team. We brought international shopping concepts & experience to India and our consumers have time & again reaffirmed their faith in us. With over 1.1 million Inner Circle members, we have one of the largest loyalty bases for a retail chain in India. Lifestyle stores are in a league of their own and we will continue with our robust expansion plans to ink a wider footprint.”
“Lifestyle stores are characterized by innovative offerings, a premium shopping experience and an exceptional product portfolio. Our 10th Anniversary is a milestone juncture to celebrate our relationship with our customers to whom we own our success. Therefore, we are offering a flurry of incentives and discounts, inviting our patrons to join us in celebrating this special occasion,” said Suryanarayan
Offering a consistent international shopping experience, the Lifestyle store brings together five departments under one roof – Apparel, Cosmetics & Fashion Accessories, Footwear & Luggage, Kidswear & Toys, Home furnishings. It is currently present across leading Indian cities including Ahmedabad, Bangalore, Chennai, Delhi NCR, Hyderabad, Jaipur, Mumbai and Pune.
—IndiaRetailing Bureau
