eBay and Rediff most preferred for online shopping

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JuxtConsult, a Delhi-based online research firm, has released its annual study on the Indian Internet space – India Online 2007. The study captures revealing facts about the Internet shopping scenario in India.

eBay (excluding online travel websites) is the most preferred site for online shopping followed by Rediff, Google and Yahoo. eBay leads with 34 per cent online shoppers still preferring to visit it the most. Rediff follows at the second spot with 25 per cent online shoppers preferring to visit it. However, both eBay and Rediff have lost usage share on preferred basis in the last one year, while new entrant Futurebazaar along with Google have been the biggest gainers.

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