Nirav Lalan promoted to Chief Growth Officer; Alpesh Jain appointed as Chief Technology Officer
New Delhi: The Sleep Company announced two key leadership appointments to accelerate its next phase of growth and innovation. Nirav Lalan has been promoted to Chief...
In this role, Shukla will lead the company’s offline growth initiatives, driving its store network expansion across the country
Bengaluru: Mumbai-based comfort-tech brand, The Sleep Company has named Sharad Shukla as its new Director – Retail Expansion.
In this role, Shukla...
From hyper-personalisation to micro-influencers, 2025 is set to usher in a new era of marketing approaches
Bengaluru: Getting noticed by consumers amid the millions of distractions in today's cluttered retail environment is a challenge, especially for emerging direct-to-consumer (D2C) brands.
Unless...
From personalised mattresses to innovations like AI-driven sleep trackers, the industry is poised to embrace a range of emerging trends
Bengaluru: The Indian sleep market is experiencing unprecedented growth, driven by a confluence of factors such as heightened awareness about...
A reflection on how 2024 unfolded for the Indian retail sector
New Delhi: The year 2024 was a mix of opportunities and challenges for India’s retail sector, with aggressive expansions fueling growth on one hand and rising rental, input, and...
These retailers are redefining the way Indians furnish homes, offering everything from artisanal pieces to contemporary furnitureÂ
Bengaluru: Indians have a deep-rooted culture of home improvement, often driven by festivals, life milestones, or simply the desire to refresh their living...
The sleep industry has strikingly grown over the past few years, driven by factors such as increased awareness, lifestyle changes, and tech innovations
Bengaluru: Less than a decade ago, sleep was simply a part of the day. However, in recent...
Priyanka Salot, co-founder and CEO, of The Sleep Company on her story, strategy and dreams
In a little over four years since starting its operations in 2019 as a D2C brand, The Sleep Company reached the milestone of achieving an...
Representatives of leading D2C brands like Zivame, Abcoffee and The Sleep Co., discussed retail success strategies in India on day 1 of India D2C Summit 2024 in Mumbai
Mumbai: Unit economics, a focussed approach and a channel-specific strategy are the...
In the first quarter of the financial year 2025, D2C brands and retail players raised a total of over Rs 740 crore.
IndiaRetailing Insights: Retail store expansion in India in the first quarter (Q1) of the financial year (FY) 2024-2025...