Perfora
In Focus
Oral care brand Perfora targets a consumer base of 50 million by 2025: co-founders
The direct-to-consumer brand has served more than 40,000 customers in the first 12 months of its existenceBengaluru: With Perfora, Jatan Bawa and Tushar Khurana have built a consumer-first brand that aims to elevate people’s oral care experiences. The brand...
D2C Buzz
Young consumers buying into brand narratives first, say founders of new-age brands
PTI -
In the age of sustainability and brand connect, founders of D2C and new-age companies feel their stories convince consumers for repeat purchases, but others feel that it is the product which convinces the consumer, because it solves a problem...
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Latest News
Myntra to sell Victoria’s Secret’s online in India
By joining forces with Myntra, we can leverage their expertise in e-commerce and digital marketingNew Delhi: Global fashion and lifestyle...
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