Omnichannel retail

The retail industry, which is a major component of the economy, is witnessing a paradigm shift in tune with the times. The sector is getting organised and consumers are seeking a one-stop shopping destination with convenience and entertainment. They are...

Brick and mortar stores will be there in the future, but the consumers will go there to have the physical experience with the product only. Because sales is going to happen online! According to MD & CEO of Sonata Software,...

Online fashion brand for women, FabAlley, has forayed into offline retail via a tie-up with Future Group's Central. The move aligns with FabAlley's Omni-channel retail strategy. As a part of their offline expansion plans, FabAlley aims to showcase and retail...

In a candid conversation, Head - Omnichannel, Jasper Infotech Pvt Ltd / Snapdeal.com, Badal Malick, speaks about the true essence of Omnichannel retail and marketing and its power to shape and influence shopping behaviour and consumer trends. What is it...

E-commerce is not going to ring the death knell for brick-and-mortar stores anytime soon. While e-commerce may be convenient for shoppers, nothing can beat the physical value a store can provide a consumer. With the right combination of technology and...

The e-commerce boom has started deflating the second time in as many decades; hyper valuations are coming back to terra firma, easy funding is no longer easy, discounts are getting discounted, and retaining satisfied customers has become the prime...

Even though e-commerce is emerging the big winner in today‘s retail scenario, traditional retail also holds its ground, unlike what analysts had earlier predicted. The same customer is providing impetus to both retail modes. Vice Chairman, Kapsons Group, Darpan Kapoor discusses the present...