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TRA study says Amazon is India's most attractive Internet brand

US-based online retailer Amazon has been ranked as the most attractive Internet brand in the country ahead of rivals Flipkart and Snapdeal as well as search engine giant Google, according to India's Most Attractive Brands Study 2016. "For the first...

Mergers: The road to success for the e-commerce industry

Experts have long believed that 2016-17 will witness a large number of mergers and acquisitions in the startup industry and the recent merger of Goibibo with Make My Trip has only corroborated this supposition. Indeed, the corporate appetite for mergers and acquisitions has increased...

Dipanjan Basu, CFO, Myntra

Dipanjan Basu CFO Myntra Myntra, a Flipkart Group company, has recently named former Wipro Ltd veteran Dipanjan Basu as the company’s new Chief Financial Officer (CFO). Basu was chief finance and operating officer of Wipro’s digital and consulting business. In his new role, Basu...

Malls upbeat about sale season, to counter deep e-discounts with selective promotions

According to an Assocham report, Indian consumer demand is currently seeing good growth of around 40 per cent in the ongoing Diwali season, as compared to 2015. Assocham has estimated that Indian consumers are likely to spend over Rs...

Shifting into e-gear: How India’s brick-and-mortar apparel players can get ahead in the e-retail race

Online channels are rapidly disrupting Indian apparel retail, just as they have across the globe. To get ahead in a rapidly changing competitive landscape, leading brick-and-mortar players will need to shift some key gears. Associate Consultant at Kanvic Consulting,Vlad...

Myntra ropes in former Wipro executive Dipanjan Basu as new CFO

Myntra, a Flipkart Group company, has named former Wipro Ltd veteran Dipanjan Basu as the company’s new chief financial officer (CFO). Basu, who will take over his new role at Myntra on 17 October, was chief finance and operating officer of...

Myntra to participate in Big Billion Days, expects 5x spike in sales

Flipkart-owned fashion and lifestyle e-tailer, Myntra today said that the company is participating in Flipkart's Big Billion Days (BBD), to be held between October 2nd and 6th. Read: How online and offline players are gearing up for Diwali sales Myntra will be...

Cashkaro to drive Rs 300 cr in GMV this festive season

CashKaro.com, India's largest cashback and coupons site are expecting to drive Rs 500 crores worth of GMV this festive season (Oct-Dec) as country's biggest online marketplaces are gearing up for a head to head competition with their flagship sales...

Myntra associates with Italian fashion brand Love Moschino

Myntra has associated with Italian brand Love Moschino, making way for the high-fashion label to reach the doorsteps of consumers in India. Myntra houses a variety of handbags, backpacks, sling-bags, clutches and wallets from Love Moschino. Merging pop culture with...

Flipkart crosses 100 million registered customer milestone

Homegrown e-tailer Flipkart has crossed the 100-million registered users mark, becoming the first e-commerce company in the country to hit the milestone. The Bengaluru-based company has doubled its user base over the last year and added 25 million users...
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Hong’s kitchen opens new outlet at Delhi’s Rohini

Hong’s Kitchen embarked on its presence in Delhi’s Unity One Mall located at CBD Shahdara and Omaxe Chowk in...
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