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56 pc of Myntra festive sales from small cities, towns

56 pc of Myntra festive sales from small cities, towns

Beating the slowdown blues and bridging the digital divide between India and 'Bharat', fashion e-tailer Myntra on Saturday reported...

Supersox taps fitness enthusiasts with performance wear socks, supergear socks

Launched in 2012 with a vision to offer the widest range of the best quality socks to Indian consumers...
Myntra: Shopping trends indicate a steep rise in kids’ ethnic wear this festive season

Myntra: Shopping trends indicate a steep rise in kids’ ethnic wear...

Beginning with the festivals of Janmashtami, Eid and Rakhi, Myntra has witnessed a remarkable spike in ethnic wear sales...
French fashion brand Ceriz launches first store in Mumbai

French fashion brand Ceriz launches first store in Mumbai

Ceriz, the French high-fashion brand, said 'bonjour' to Mumbai by opening its first-ever store in the metropolitan city. The...
Myntra and Tissot partner to enable shoppers in India to buy Swiss watchmaker’s premium watches online

Myntra and Tissot partner to enable shoppers in India to buy...

Myntra and the world leader in the Swiss traditional watch industry, Tissot, have entered into a strategic partnership enabling...
Myntra brings kids wear brand, OshKosh B’Gosh® to India in partnership with Tablez

Myntra brings kids wear brand, OshKosh B’Gosh® to India in partnership...

Myntra announced the launch of OshKosh B’Gosh® one of the most-recognized children’s clothing brands in the United States. Their...
Myntra bets on video content for enhancing customer engagement

Myntra bets on video content for enhancing customer engagement

Fashion e-tailer Myntra on Tuesday said it is investing in a video content-led approach as it transitions from a...
Flipkart Group partners Nautica, to manage online-offline biz

Flipkart Group partners Nautica, to manage online-offline biz

Flipkart Group on Wednesday said it has inked a pact with Authentic Brands Group that grants the Walmart-owned company...

Cash On Delivery: E-Commerce’s pain point

Shruti Barrot’s cash on delivery order, a white shirt, has arrived and the delivery executive is waiting at the...
Women's online formal wear market yet to take off

Women’s online formal wear market yet to take off

The online story in India hasn’t left any category untouched, then be it apparel or education. However, there is...