Friday, December 13, 2019
Home Authors Posts by Zainab S Kazi

Zainab S Kazi

Avatar
79 POSTS 0 COMMENTS
Gujarat’s Osia Hypermart’s 50:50 food to non-food selling proposition emerges as a unique model for organized retail in India

Gujarat’s Osia Hypermart’s 50:50 food to non-food selling proposition emerges as...

From a single store in 2014 to a trailblazing expansion across Gujarat with 15 stores that today occupy 3,65,000 sq.ft. of trading area, the...

Visual Merchandising: A tool to help brands get noticed in malls

There are two kinds of shoppers who visit a mall. One belongs to the category of impulse shoppers who do not have an agenda...

A Step in the Right Direction: Customer-centricity leads to successful footwear...

When UK based brands Clarks was launched in India in 2005, many industry experts weren’t too optimistic of its survival in the country. The...

Scan & Go: Seamless payments, self-checkouts disrupt consumer experience

Imagine walking into a store, choosing a product, standing in a long line to pay and then getting into an argument with a cashier. Now,...

Retail’s Twins: Fashion Accessories & Western Wear Are Inseparable

The influence of western culture in India has set a wave for a growing sense of fashion among Indian women. Thanks to the increased...

Malls awe visitors with installations that are works of art

When Henri Matisse was quoted saying ‘Creativity takes courage’, perhaps he was foreseeing the efforts that would go into designing giant size art installations...

From Copper Coins to Mobile Apps: The evolution & success of...

When one thinks of loyalty programs, the first thing that comes to mind is an attractive card that can be faunted in the wallet....

Malls take CSR initiatives to the people, rake in footfalls for...

With the introduction of mandatory spending on Corporate Social Responsibility (CSR) brought on by the Companies Act 2013, companies in India and across the...

Artificial Intelligence, CCTVs help international retailers in loss prevention

Unlike in India, in the US and UK and other global destinations, a customer is not required to submit his handbag / shopping bag...

Cash On Delivery: E-Commerce’s pain point

Shruti Barrot’s cash on delivery order, a white shirt, has arrived and the delivery executive is waiting at the door. However, Shruti had happened...