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Technosport to open 15 stores across South India in FY24

Its upcoming stores will be across Karnataka, Tamil Nadu, Andhra Pradesh, and Telangana Bengaluru: Tiruppur-based sportswear brand Technosport is gearing up to expand its presence in South India with 15-16 new stores during the current financial year (FY), across Karnataka, Tamil...

Cult Store debuts in Hyderabad

Spanning 3,300 sq. ft. of retail space, the new Cult outlet is the brand's largest location to dateBengaluru: Cult, the sports-focused direct-to-consumer (D2C) brand and retail division of fitness tech company Cure.fit, has entered Hyderabad with its first store...

New Balance enters Mumbai

Located on the Linking Road, this marks New Balance's third company-owned store in IndiaBengaluru: US-based sports footwear and apparel manufacturer New Balance has launched its first retail store in Mumbai, located on the Linking Road, a company official said...

Agilitas Sports acquires exclusive license of Italian brand Lotto

Agilitas has acquired the rights to design, manufacture, promote, and distribute the Lotto brand in India and Australia Bengaluru: Sportswear and athleisure solutions platform Agilitas Sports has acquired a long-term exclusive license for Italian sports brand Lotto from its parent company...

Where is the Indian athleisure market today?

Athleisure, which originated in the West, is no longer a passing trend but a thriving industry that continues to evolve. Explore the dimensions, driving forces, and potential growth avenues within the Indian athleisure marketBengaluru: The fashion landscape all over...

Decathlon launches first large-format store in Chennai

The new Decathlon store is spread across 13,000 sq. ft. of retail space and is located at Marina Mall, Old Mahabalipuram Road, Egattur, Chennai Bengaluru: French sporting goods brand Decathlon said it has launched a new store in Chennai spanning around...

5 Indian celebrity-owned brands that were huge hits

After the five celebrity brands that did not do well, we bring you a list of five  celebrity-led brands that have not only captured consumer interest but have also prospered in the highly competitive market Bengaluru: Celebrity-driven brands have become a significant phenomenon...

Nike launches its concept store in Dehradun

The new Nike concept store is located at Pacific Mall, Jakhan, Dehradun, UttarakhandBengaluru: American athletic footwear and apparel brand Nike has launched its concept store in Dehradun, a company official wrote on social media. The new store is located...

From cricket stumps to business triumphs: The multi-faceted journey of M S Dhoni

Apart from cricket, Dhoni has also generated substantial earnings through his business ventures spanning from fashion and fitness to hotel and aerospaceBengaluru: Mahendra Singh Dhoni, a legendary Indian cricketer and former captain of the Indian national team, has etched...

The Landscape and Future of the Indian Sportswear Market

Several factors have stimulated the transformation of sportswear into a fashion statement including the emergence of health and wellness trends, an increase in sporting events, rise of sports celebrities, higher disposable incomes, and a shift in lifestyle patterns towards...
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Gifting brand FNP starts 30-minute instant delivery across 36 cities

This new 30-minute delivery service is available in key urban hubs including Delhi NCR New Delhi: FNP (Ferns N Petals)...
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