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Fashion & Lifestyle

Sports apparel brand Suditi announces multiyear expansion with NBA

Indiaretailing Bureau -
The association will lead to a wider range of official NBA merchandise including apparel and accessories being available at ShopTheArena.com and select offline and online retail channels New Delhi: Mumbai-based Suditi Sports Apparel and The National Basketball Association (NBA), a...
Fashion & Lifestyle

Under Armour opens new outlet in Hyderabad

Abhisar Narula -
The new Under Armour store is located on Road no 2 at Banjara Hills  New Delhi: Sportswear manufacturing company Under Armour has opened its new Brand House City Concept Evolved store in Hyderabad, a company official announced on social media....
Fashion & Lifestyle

Fila onboards Hailey Bieber as global brand ambassador

Indiaretailing Bureau -
With the multi-year partnership, Bieber will collaborate with Fila to design signature sportswear collections and its first drop will be released in fall/winter 2024 Bengaluru: South Korean athleisure brand Fila has tapped American model and entrepreneur Hailey Bieber as its...
Case Studies

Retail Tech Case Study: Decathlon India boosts shopping experience, increases efficiency by 15%

Sanya Arora -
Long queues at its in-store checkout counters were impacting Decathlon’s business. Here’s how the sports retail chain used technology to not only achieve faster checkouts but also increase store efficiency New Delhi: Founded in 1976 by Michel Leclerq, France-based sporting...
Fashion & Lifestyle

Yonex opens store at Omaxe World Street, Faridabad

Indiaretailing Bureau -
The latest exclusive store of Yonex was inaugurated by renowned badminton player Saina Nehwal and is spread across an area of 1,000 sq. ft. New Delhi: Sports apparel and accessories brand Yonex has opened an exclusive store at Omaxe World Street,...
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In FocusIndiaretailing Bureau -

The Role of Internet of Things (IoT) and Robotics in Retail

A look at the different use cases Internet of Things (IoT) and Robotics in Retail and how this emerging...
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