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Lifestyle International

Building Successful Retail Businesses: How retailers can create billion-dollar brands

In a bid to support retail employees and their families impacted by COVID-19, IMAGES Group and Trust for Retailers and Retail Associates of India (TRRAIN) hosted Retail Panchayat, a first-ever, pan-India humanitarian campaign. Amitabh Taneja, Chairman and Managing Director, IMAGES...

Western wear market makes up India’s new social fabric

Western wear is one of the fastest growing categories in the retail industry that attracts consumer across demographics. Western wear is a clothing style derived from 19th century American old west region. It broadly comprises jeans, t-shirts and jackets...

Digitalisation: Helping companies transform their logistics & supply chain models

Logistics and Supply chain (L&SC) is often regarded as the main constituent of a country’s economy. It is one of the most cost-effective resources on which the wheels of the company/retailers and brand runs. Efficient supply chain management has...

The Supply Chain management dynamics in the Indian retail industry

Efficient supply chain management has a cascading impact on all aspects of retail - from sourcing of raw materials based on demand forecast and then speeding up the production to getting the product to the store and finally to...

Max Fashion aims to be Rs 5,000-crore brand in three years

Max Fashion opened its 200th store in Chennai on Monday, marking the occasion as one of the many milestones achieved in the past eleven years of the brand’s presence in India. Raghu Rajagopalan, who inaugurated the 200th store along...

IRF 2016: Sweeping opportunities for retailers, B2C & support firms

Launched in 2003, IRF brings together the most successful and influential retail visionaries, consumer and retail experts and the industry’s powerful decision makers on one mega platform as a means to retail enlightenment. Unprecedented consumer insights, retailing innovations and...

Intelligent sourcing, buying and marketing from a retailer’s perspective

Product range and assortment are at the heart of the ethos and success of a retail store. As retail evolves in a highly competitive Omnichannel climate with a more empowered consumer, good marketing and a strong product range are...

Anushka Sharma is the new face for Lifestyle private label

Lifestyle has signed up Bollywood actor Anushka Sharma as the brand ambassador for its private label womenswear brand - ‘Code by Lifestyle’. With this association, Code by Lifestyle intends to further strengthen its positioning as leading women’s western wear...

Lifestyle Unveils Insta-style with its SS’15 Collection

Lifestyle International has unveiled its latest Spring Summer collection. The fresh new SS'15 campaign, #Instalike, is themed around Instagram’s significant influence in the lives of the fashion conscious and its impact towards personalization and instant sharing of style. Showcasing trends...

Lifestyle International inks a deal with Flipkart

Fashion retailer Lifestyle International has singed a deal with Flipkart to sell goods from its value fashion format Max Retail online as media reports have highlighted.Max is targeting nearly 5-6 per cent of its sales through this collaboration.Kumar Mangalam...
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Digital Icon : Ashish Bansal

Ashish is a seasoned retail professional with 18 years of experience across the fashion, footwear, apparel, accessories, sports, and...
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