GreenHonchos

Apparel brand Being Human was able to achieve record-breaking sales through online channels in the days surrounding the Bollywood actor Salman Khan’s birthday which falls on 27 DecemberNew Delhi: Apparel brand Being Human Clothing clocked record-breaking e-commerce sales from...

How Liberty Shoes Ltd. reinvented its online business to emerge as an omni-channel player that is relevant to its customersBy Anurima DasThe journey of Liberty Shoes Ltd. started in 1954 with the founders making just 4 pairs of shoes...

India’s omnichannel business could swell five times, to $55 billion, by 2027, up from about $11 billion at present, according to the latest report by IMAGES Group’s India Phygital Index 2022.The report, jointly conducted by IMAGES Group in association...

The pandemic brought with itself a range of concerns for all of us across the globe. A humanitarian crisis and economic slump struck the world and threw all of us in a state of destitution and uncertainty. As countries...

In simple words, pull marketing is an approach that marketers use to draw customers to a brand through search engine optimization (SEO) and other non-intrusive methods. With the pandemic, social distancing became the call of the day and push...

E-commerce business is on a growth path and is set to achieve almost 265% growth by 2021. Experts are predicting that what was a $1.3 trillion industry in 2014 to is going to be a $4.9 trillion industry by...