D2C consumers

Snacking is undergoing a huge shift with consumers opting for nutritious and hygienic snacking options. Here’s are some key trends driving the category and food retailers can adapt to them to get a larger portion of the action By Progressive...

D2C beauty brand Brillare is winning over customers by putting all its ingredients on the packaging and continuing the transparency across all its communication By Zainab S. Kazi In the highly competitive D2C beauty and personal care space, D2C brand Brillare...

Anant Tanted, founder and chief executive officer of the Indian menswear brand The Indian Garage Company on the brand’s fast-paced journey, industry challenges and future objectives Bengaluru: Around twelve years ago, Anant Tanted set out on a path to create...

Myntra will provide end-to-end support services focusing on building awareness, driving consideration and conversations to D2C brands across categories including fashion, footwear, accessories and home Bengaluru: Fashion e-commerce marketplace Myntra has introduced the ‘Rising Stars’ programmeme to scale D2C (direct to...

Mensa Brands acquired Folkulture in 2021 and it has grown 150% since then Bengaluru: E-commerce aggregator platform Mensa Brands has launched home décor and kitchenware brand Folkulture in the Indian market, the company said in a press release on Tuesday. “This is...

According to reports in Q2 2022, Indian D2C startups raised $599.7 million or 42.7% of all e-commerce funding during the quarterNew Delhi: Today the D2C market size is increasing in leaps and bounds and India houses more than 800 D2C...