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SuperBottoms launches Special Need diaper category

The reusable special kids diapers have tear-away sides for easy removal, enabling caregivers to change diapers efficiently Mumbai: SuperBottoms, a cloth diaper brand, has introduced Special Needs Diapers, the company announced in a press release. Commenting on this, Pallavi Utagi, founder...

Mensa Brands brings home décor brand Folkulture to India

Mensa Brands acquired Folkulture in 2021 and it has grown 150% since then Bengaluru: E-commerce aggregator platform Mensa Brands has launched home décor and kitchenware brand Folkulture in the Indian market, the company said in a press release on Tuesday. “This is...

How D2C fashion brands can prevent dead stock

Strategies that direct to selling companies employ that help them avoid inventory pile up and prevent associated losses The fashion industry has long been grappling with the issue of dead stock or unsold inventory that hampers profitability and contributes to...

D2C brand Plum forays into baby care segment with Baby Plum

Baby Plum is available both online and offline, including on the brand’s website, key marketplaces like FirstCry and Amazon, and in over 20 exclusive outlets spread across the country, in addition to select multi-brand retail outlets Mumbai: Plum, a vegan...
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E-commerce cos focus on transparency, good shopping experience to foster consumer trust: Experts

Big e-commerce players like Amazon use advanced AI/ML (Artificial Intelligence/Machine Learning) to combat fake reviewsNew Delhi: The success of...
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