D2C brand
D2C
Flower power : Interflora
The UK-based luxury flower delivery service began its Indian chapter in 2017 and today the brand is present in more than 25 cities across the countryBengaluru: In India, the love for fresh flowers is increasing and so is the...
In Focus
What’s on offer this festive season
Retailers and brands across categories are expecting a bumper festive season riding on the various attractive offers from their and positive customer sentiment
By: Nehal Gautam, Anagha R Ratna, Abhisar Narula
New Delhi: Retailers across India are gearing up for an...
D2C
Fashionably fabulous: FabAlley and Indya
Today, the parent brand High Street Essentials has over 500 offline retail touch points and is currently focusing on expanding the D2C footprint of its brandsBengaluru: The Indian fashion industry has transformed with the explosion of online fashion. And...
Fashion & Lifestyle
Nothing fits better – XYXX
The men's clothing brand, which was founded in 2017, boasts a multi-brand outlet presence that spans across more than 30,000 touchpointsBengaluru: Menswear brand XYXX innovates a lot keeping in mind the needs of the young Indian man today. What...
D2C
Our tea flavours will transport you back to your hometown, Devanshi Chitlangia of Chaika
Since its launch in October 2019, the instant tea brand Chaika has amassed a customer base of over 10,000Bengaluru: For many people, the only place to enjoy a cup of masala chai was at a roadside tea stall (or...
D2C
Lavie to add 300 stores in three years, Ayush Tainwala of Bagzone Lifestyles
In the 11 years since its inception, this digital-first brand has garnered a substantial following among girls and women nationwide, primarily due to its attractive yet budget-friendly range of handbagsBengaluru: Think Lavie and what comes to your mind is...
D2C
Strong brew: Something’s Brewing
Born during the pandemic, Something’s Brewing has within a few months of its launch become a growing community of coffee lovers, providing a platform to learn different ways to brew coffee, compare brewing methods, share recipes, and even buy...
D2C Buzz
Moonshine Meadery: Creating a Buzz
Meet Pune-based Moonshine (not only India’s but also Asia’s first meadery), which is experimenting with ingredients to bring the most unique variants of mead to an ever-increasing clienteleStory of growth Rohan Rehani and Nitin Vishwas are the co-founders of Moonshine...
D2C
Netizens spend over Rs 2 million on unusual D2C brands in 2023: Report
Consumers surprisingly invested on astrology, religious products and hobbies such as knitting and gardening, as per an Instamojo report
Bengaluru: Indian netizens spend more than Rs 2 million on unusual D2C (direct-to-consumer) brands in FY (fiscal year) 2023 according to a...
D2C
Bombay Shaving Company: Groomed to perfection
The rapid rise of D2C brand Bombay Shaving Company which today has a customer base of 7 million householdsBy 2025, the personal care segment is projected to touch Rs. 4030 crore, with an approximate 6% growth rate and...
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Latest News
Bhima Jewellers: Shining Bright Since 1925
From Augmented Reality and virtual try-ons, 99-year-old Kerala-based Bhima Jewellers has moulded itself to stay relevant to today’s digital-savvy...
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