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Technology has been a game-changer for Snitch in key areas: Maruthy Ramgandhi, CTO

Snitch's chief technology officer (CTO) Maruthy Ramgandhi sheds light on the new-age brand’s tech journey and much moreNew Delhi: With almost two decades of experience, Maruthy Ramgandhi is a seasoned technology leader with extensive experience in product management, engineering,...

BlueStone’s technological integration fuels omnichannel growth

Launched in 2011, the jewellery brand offers a line-up of contemporary lifestyle diamond, gold, silver, platinum, gemstone and pearl fine jewellery tailored to various occasionsNew Delhi: Buying jewellery has traditionally been a ‘hands-on’ experience. Not any more though. In...

E-commerce cos focus on transparency, good shopping experience to foster consumer trust: Experts

Big e-commerce players like Amazon use advanced AI/ML (Artificial Intelligence/Machine Learning) to combat fake reviewsNew Delhi: The success of India's thriving e-commerce sector is driven by consumer trust, experts said on Wednesday, while stressing the importance of transparency, data...

Meesho delists 2 lakh products after quality check; to reduce visibility of low-rated items

The e-commerce firm largely focuses on small sellers that mostly sell unbranded products on the platformNew Delhi: Softbank-backed Meesho on Tuesday said it has delisted nearly 2 lakh products from its e-commerce platform in the last quarter after quality...

How Digital Design can transform the Apparel Industry

Digital design technologies have the potential to revolutionise the apparel industry by streamlining processes, reducing costs, promoting sustainability, and fostering greater creativity and collaboration New Delhi: Fashion companies face a range of challenges in the design process, stemming from the...

Need for Speed: Why latency matters in e-commerce

Slow websites and apps can lead to customer dissatisfaction, lost sales and revenue, and a drop in search engine optimisation (SEO) rankings New Delhi: With 5G becoming a reality and 6G infrastructure in the works, speed has become an important...

Personal care brand Juicy Chemistry partners with Assiduus Global

Through this alliance, Juicy Chemistry seeks to leverage the technology and expertise of its partner to explore new international marketsNew Delhi: Juicy Chemistry, a certified skin, hair, personal care and makeup brand announced a partnership with Assiduus Global, an...

Our strategy of partnering with wellness chains and influencers is paying off: Pranay Jain of BodyFirst

BodyFirst is a sports nutrition, personal health, and wellness brand established on comprehensive scientific research. Each of their substances has been subjected to significant clinical study and is supported by experts. That’s the brand’s unique selling proposition and biggest...

4 mega brands that faded into oblivion

These brands once had a cult following across the globe. But they failed to adapt to the changing times and today, they are all but forgotten….New Delhi: Over the decades, brands like Apple, Netflix, Amazon and Facebook became household names....
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Latest News

Toys”R”Us opens second store in Bengaluru

Located at Lulu Mall, the new outlet is spread across over 6,000 sq. ft. of retail spaceBengaluru: Retail tech...
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