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5 Fashion Brand Collabs No One Saw Coming In 2024

2024 has brought forth some of the most surprising fashion collaborations that have taken the social media by storm  Bengaluru: In the ever-evolving world of fashion, collaborations have become the secret ingredient to creating buzz and trends. From luxury giants...

Wrangler launches co-branded merchandise collection with SOCIAL

The collection will be available at all Wrangler retail stores, select department stores such as Lifestyle and Shoppers Stop and online on Wrangler’s official India website Bengaluru: Global denim brand Wrangler has partnered with Indian neighbourhood café chain SOCIAL to...

Home truths: 5 reasons why fashion retailers are getting into decor

They have captured their customers' closets, and now they want a piece of their homes. Here's why fashion brands are eyeing the piece of India’s growing home décor market Bengaluru: In 2022, H&M brought H&M Home to India through a store-in-store...

From model to multihyphenate mogul: Priyanka Chopra’s trailblazing journey

Beyond her film endeavors, a substantial portion of the actress's earnings stems from her entrepreneurial pursuits and brand endorsements Priyanka Chopra, acclaimed for her roles as an actress, model, producer, and philanthropist, stands tall as the champion of the Miss...
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Why consumers continue to adhere to traditional preferences in jewellery buying

While modern styles and sustainable options like lab-grown diamonds are rising, many consumers still prefer traditional jewellery The Indian Jewellery...
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