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GAME selects ARC as its business intelligence of choice from Manthan Systems

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GAME, Europe’s leading specialist retailer of computer software and video games, has selected ARC retail business intelligence solution from Manthan Systems for enabling enterprise-wide analytics and reporting. The best-of-breed solution made for the retail industry is being rolled out through the GAME organisation across its operations in UK and continental Europe. ARC is an enterprise data warehouse integrated with a business intelligence platform that powers retail analytics for GAME business managers.

“We are very happy that GAME has underlined ARC’s superiority as the business intelligence solution of choice for the retail industry. We owe this success to peerless focus on the retail industry’s analytic needs, and this focus helps us deliver better value to retailers such as GAME,” said Anand Sri Ganesh, director – marketing, Manthan Systems.

Kiran Choubina, director, UK Sales, Manthan Systems, commented, “As this industry is very competitive and each game software has a very short shelf life, ARC will give GAME business users the agility required to take strategic and tactical decisions with up-to-date information on sales, stock movement, margins, promotions, regional performance and merchandise performance. These insights will allow GAME to react swiftly to changes in customer buying patterns.”

Peter Crowne, chief financial officer at GAME, added, “The retail-specific capabilities of ARC and its best practice approach gave us the ability to move much faster than we would have been able to do with more generic solutions. In our very dynamic business, we need to be able to keep our finger on the pulse at all times and ARC will enable us to do just that.”

ARC is a retail data warehouse and an integrated BI suite specifically architected for retail. Being a specialised product for retail, ARC reduces the deployment lifecycle and the total cost of ownership by cutting down the time needed to customise a business intelligence platform to the retail industry’s specific needs. Manthan’s specialised software solutions users for the retail and consumer goods industries include Woolworths Germany, Haggen Supermarkets, Castorama, Ecco Sko. McDonalds and Haggar Clothing Co.

GAME Group PLC is Europe’s leading specialist retailer of computer software and video games, operating from over 830 stores, concessions and franchises in the United Kingdom, Eire, Sweden, Denmark, Norway, Spain, Portugal, France and Australia.

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