KROGER to use IBM technology in its store

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IBM and Kroger have entered into an agreement to install new technology initiatives throughout its stores. The technology initiative called Store Integration Framework (SIF) aims to improve efficiencies and create new services for shoppers.

This initiative will be able to introduce innovative services quickly and will improve the customer’s shopping experience.

Chris Hjelm, Kroger’s CIO said that they want to considerably reduce development cycle times by using such techniques that are available through IBM. The framework is designed to enhance store-centred processes and connect them with the enterprise

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