Levi’s

The fashion and lifestyle sector in India has shaped up rather well since the turn of the new millennium. People today are as fashion-conscious as any celeb or a socialite, and this has resulted in increased fashion spending across...

Malls have a few things going for them that can’t be replicated online. For one, they afford customers the chance to see, touch and feel before buying, something that can’t be done through their computer or smartphone screens. Real-world...

Apparel stores in the capital continue with attractive schemes, but buyers much to their dismay found out that most brands have gotten costlier on account of the goods and services tax (GST) as offers are not inclusive of taxes...

It is turning out to be bonanza time for consumers as companies, ranging from apparels to car manufacturers, woo them with attractive discounts ahead of implementation of the GST next month. According to a PTI report: Apparel manufacturers are trying...

India will adopt its most comprehensive indirect tax reform, the Goods and Services Tax (GST) - on July 1, 2017. GST will help remove tax barriers between states, creating a single market. The roll-out will replace a plethora of...

Amazon Fashion today has announced the launch of a dedicated sneaker store of 2,500 brands on its platform. It will also host sneaker fest from May 25 - May 28 with a minimum 40 per cent to 60 per...

Leading e-tailer Amazon claimed it acquired more new customers from Tier II and Tier III cities across the country during its four-day 'Great Indian Sale' that concluded on Sunday. "Our customers' acquisition drive in 2017 saw 235 per cent annual...

It makes you look good, but the reality of the apparel business is ugly. It has turned into one of the world’s most polluting industries. Cotton cloth production requires thousands of liters of water and an equal number of chemicals to manufacture clothing dyes. However,...

Intelligent Clothes Like everything else, high tech is the way the apparel sector is growing too. From key functional benefits across health, wellness, sports, protection to fashion and everyday comfort, ‘smart garments’ is the new buzz word of the sector....

For the first time ever, Levi’s® iconic trucker jacket is interactive. Levi’s has partnered with Google ATAP to take the consumer’s cycle ride to the next level. With Jacquard™ technology woven in, Levi’s® Commuter™ Trucker Jacket allows people to stay connected...