Vedshakti

Herbal Wars: Colgate takes on Patanjali's Dant Kanti with Vedshakti

Indiaretailing Bureau - August 1, 2016

With Yoga guru-turned-businessman Baba Ramdev's herbal toothpaste, Dant Kanti successfully edging out competition in the oral care segment in India, toothpaste giant Colgate is rethinking its strategy 80 years after it forayed into India. For the first time since it entered...

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