PepsiCo

Cereals have always held their share of the Indian breakfast platter. For example, flattened rice flakes (chivda/poha) with milk, is popular in western and central India; whole wheat grits (dalia) in northern India, alongside regional staples, have been traditionally...

India’s packaged juice market has charted a high growth trajectory, thanks to its easy availability, anytime-anywhere consumption, and convenience. Within the beverages market, the fruit-based beverages category is one of the fastest growing categories, and has grown at a...

ICICI Venture, India’s leading private equity fund, is set to pick up equity in Ravi Jaipuria-promoted Devyani International Ltd, which controls a chain of 180 fast-food restaurants across the country. The fund will invest Rs 135 crore in the...

Max is the new buzzword at PepsiCo. The beverages major has launched a cola drink that offers more fizz and punch, but no sugar. Though PepsiCo already has a cola drink in the low-calorie segment, Diet Pepsi, with the...

Triveni Enterprises, India’s first in-vehicle retailing service company, has just completed four months of operating its unique retail format through AC buses of Navi Mumbai Municipal Transport (NMMT). The service was rolled out on January 26, 2010. The service...

Leading a healthy lifestyle is no longer a Hollywood or Bollywood trend or Doctor’s Advice given on a regular visit; rather it’s being practiced by most GenNext workaholics who are trying to adopt a better way of living. With...

Food Forum India 2010 (FFI '10), an annual event from the IMAGES group, began with a good appetite. The two-day event promises to satiate the expectations of the participants with an interesting agenda that not only talks about the...

Samar Singh Sheikhawat has put his papers in Spencer's Retail Ltd and is set to join Dr. Vijay Mallya's United Breweries, Bangalore, as a senior vice-president, marketing. Sheikhawat had joined Spencer’s Retail Ltd in March 2006. Sheikhawat, a...