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Marketing

5 Secrets to building brands that last by brand gurus

Indiaretailing Bureau -
Marketing and branding experts reveal the secrets that businesses can use to build that build brands that stand the test of time and stay relevant New Delhi: While strategies and tools of brand building change over time, fundamentals are timeless. Sticking...
Beauty & Wellness

D2C brand Brillare: Leveraging the beauty of transparency

Zainab S. Kazi -
D2C beauty brand Brillare is winning over customers by putting all its ingredients on the packaging and continuing the transparency across all its communication By Zainab S. Kazi In the highly competitive D2C beauty and personal care space, D2C brand Brillare...
Home Decor & Furnishing

Mensa Brands brings home décor brand Folkulture to India

Indiaretailing Bureau -
Mensa Brands acquired Folkulture in 2021 and it has grown 150% since then Bengaluru: E-commerce aggregator platform Mensa Brands has launched home décor and kitchenware brand Folkulture in the Indian market, the company said in a press release on Tuesday. “This is...
D2C

The D2C growth story

Indiaretailing Bureau -
According to reports in Q2 2022, Indian D2C startups raised $599.7 million or 42.7% of all e-commerce funding during the quarter New Delhi: Today the D2C market size is increasing in leaps and bounds and India houses more than 800 D2C...
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In FocusIndiaretailing Bureau -

The Role of Internet of Things (IoT) and Robotics in Retail

A look at the different use cases Internet of Things (IoT) and Robotics in Retail and how this emerging...
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