Bill Gentner

JCPenney CMO retires after eight years at the helm

Indiaretailing Bureau - July 19, 2011

Mike Boylson, CMO of JCPenney, retired this month after more than eight years as the retailer's marketing leader and 33 years at the company. JCPenney has yet to name a replacement. Bill Gentner, SVP of marketing planning and promotions, will...

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