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Bata joins hands with CLM platform Easyrewardz for BataClub loyalty programme

The partnership facilitates tracking customer visits, enhancing service experiences, and fostering loyalty through personalized offerings and delightful services Bengaluru: Global footwear brand Bata has partnered with end-to-end customer lifecycle management (CLM) platform Easyrewardz to leverage the latter’s ‘Zence’ customer relationship management...

Bata India Q2 net profit falls 38% to Rs 34 crore

Its revenue from operations was down 1.28 per cent to Rs 819.11 crore during the quarter in comparison to Rs 829.75 crore in the corresponding period a year agoNew Delhi: Leading shoemaker Bata India Ltd on Wednesday reported a decline of...

Bata teams up with Blue Yonder to improve shopping experience

The  collaboration will enable Bata to revolutionize its merchandising strategy and replenishment planning processes to enhance customer shopping experienceBengaluru: Multinational footwear retailer Bata has partnered with Blue Yonder, a US-based supply chain management company aimed at revolutionizing its merchandising...

Bata bolsters premium portfolio, aims 20% sales from online in next 2-3 yrs: MD Gunjan Shah

The company is expanding its presence in both channels - physical stores and online - and expects e-commerce to contribute 20% of its total sales in the next two to three yearsNew Delhi: With inflation cooling off, leading shoemaker...
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Offline or online, retail is where the consumer is: Industry leaders at PRC 2024

Adapting products and services in line with evolving consumer preferences is essential for brands to succeedBengaluru: Regardless of whether...
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