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All India Consumer Products Distributors Federation

Soft drinks to soaps: Reliance unveils big price war plan

Reliance has entered the personal and home care segment of FMCG, offering products at 30 to 35 per cent lesser priceNew Delhi: After stirring a price war in the soft drink segment with the relaunch of Campa, billionaire Mukesh Ambani-led...
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Macho Sporto introduces Sidharth Malhotra as its new brand ambassador

The campaign involves a TVC showing Sidharth Malhotra being impressed by a girl making the first moveNew Delhi: JG...
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