Chetan Arora is Master Franchisee (Development Agent) for the Subway Brand in Rajasthan, Punjab, Maharashtra and Goa with over 175 operational Subway restaurants. He is the Secretary of the national advertising board for Subway India. The board is entrusted with taking decisions on the marketing and advertising spends for the brand and giving direction and strategizing for the brand’s marketing and advertising initiatives.
Arora also looks after the master franchise for Krispy Kreme in North India under the company name Bedrock Food Concepts Pvt Ltd.
In his 14 year career, he has worked on developing and marketing international brands in India and has developed relationships with Indian and international retail chains, malls, and airport retail establishments.
He represents the restaurant industry in India as part of the Western India Committee for the National Restaurant Association of India. He is also part of the FICCI Food Services and Retail Task Force (India).
He completed his Master of Commerce degree from Sydenham College Mumbai followed by an MBA in Entrepreneurship and Finance from Boston College, USA in the year 2001.