Home Fashion Craftsvilla takes on big e-tailers with two mega sale events

Craftsvilla takes on big e-tailers with two mega sale events


With the onset of festive season just like other big e-commerce players, Craftsvilla, an online marketplace for ethnic products, has announced two grand sale events scheduled for next month.

Craftsvilla aiming at 100 pc growth, turning profitable, says Co-Founder Manoj Gupta
Craftsvilla is currently focusing on giving great online customer experience and are not keen on diverting their attention to offline play

The two sale events- ‘ Grand Festive Sale'(scheduled between October 1– October 5) and the ‘ Grand Diwali Sale'(scheduled between October 12– October 16)- will feature selected traditional wear and accessories at minimum 50 per cent off on the website.

The company also plans to launch curated stores on its platform like ‘The Navratri Store’ for the upcoming festival. Consumers can choose from a wide range of chaniya cholis, bandhani sarees, festive lehengas, kundan jewellery, men’s dhotis, Nehru jackets and pooja material like thalis for the 9 days of celebrations.

“We have a lot of exciting offerings for our consumers. From new collections to great prices, we are providing a one-stop-destination for all their festive shopping. Keeping in mind the past consumer’s response, this time we will be offering two sales back to back where we promise that our customers will be spoilt for choice with our special collections. We hope to receive good participation and support from our customers, ” Chief Business Officer, Craftsvilla, Manish Kalra, said.

Craftsvilla’s wide range product portfolio includes popular brands across traditional, fusion clothing and accessories to home decor.