Roposo, India’s favourite fashion social network, has strengthened its leadership ranks with the appointment of Saurabh Khullar as the Head of Sales.
Speaking on the appointments, Roposo Co-founder, Avinash Saxena said, “Roposo has had a phenomenal growth story so far. As we prepare to helm the company into its next level of evolution, we are pleased to welcome Saurabh Khullar on board to lead the key division of Sales. He brings tremendous experience and dynamism along with years of rich industry experience. We are certain that his contributions to the Roposo growth narrative will be significant and that he will be a perfect synergistic match for our existing team.”
Khullar said, “I believe that Roposo has had an exceptional growth graph given the current business climate. I’m looking forward to further enhancing its revenue model and sales numbers and contribute to the company’s upward trajectory. The team’s energy and passion for the product is truly infectious and I’m looking forward to working with them.”
With a keen interest and expertise in building and shaping businesses to create a distinct market positioning, Khullar’s prime responsibility at Roposo will be to set up monetization channels across India for the fashion social network.
His 13 years of experience across FMCG, Telecom and Digital Media in Sales and Marketing sectors will enable him to tap the potential growth areas at Roposo. He will focus on setting up advertising revenue strategies and will look at interest-based local hyper targeting systems for advertisers.
Before heading the ad business for Ananda Bazar Patrika’s digital arm, he was the founder of Ideacts Innovations, a Sequoia and SVB funded Internet startup, where Khullar developed the entire ad sales structure and business from scratch into a thriving model.