Bollywood actresses Aishwarya Rai Bachchan, Sonam Kapoor and Freida Pinto will light up the Red Carpet for L’Oreal Paris at the Cannes Film Festival to be held from the May 11 to 22,2011. It is for the first time that L’Oreal Paris will have three spokeswomen representing India at Cannes, a testimony to India’s growing influence on the world stage. Founded in 1946, the Cannes Film Festival is one of the oldest and most prestigious film festivals and L’Oreal Paris has been the official make-up artist of the festival for 14 years.
“On the eve of the Cannes Film Festival, we are delighted and proud to have Aishwarya, Sonam and Freida representing India and L’Oreal Paris at Cannes. They represent the diversity that is India and are sure to be the epicenter of attraction at the festival,” says Vismay Sharma, Director, Consumer Products Division, L’Oreal India said,
This is the first time actresses Sonam Kapoor and Freida Pinto will be present, while Aishwarya Rai Bachchan is a veteran. Says she, “Being at Cannes for L’Oreal Paris has been an absolute pleasure and to experience this for the tenth consecutive year has been quite overwhelming. I thank the L’Oreal Paris team and the Cannes Film Festival for inviting me every year to represent India at one of the most glamorous red carpets on the world platform, celebrating cinema, showbiz, beauty, diversity and excellence.”
“It has always been my dream to walk the red carpet at Cannes and it is soon going to be a reality thanks to L’Oreal Paris. I look forward to meeting actors and film makers from the world over and attending screenings of some interesting films. But what excites me the most is meeting the L’Oreal Paris international dream team of make-up artistes and seeing how they transform me for one of the most glamorous red carpets in the world,” says Sonam Kapoor
Freida Pinto will represent L’Oreal Paris at the amFAR (The American Foundation for AIDS Research) dinner and after-party on May 19. The amFAR event co-sponsored by L’Oreal Paris aims at raising funds for AIDS.
The other L’Oreal spokespeople attending Cannes this year are Cheryl Cole, Eva Longoria, Gwen Stefani, Claudia Schiffer, Patrick Dempsey, Diane Kruger, Jane Fonda, Milla Jovovich, Aimee Mullins, Laetitia Casta, Paz Vega, Fan Binging, Ximena Navarrete, Zhang Zilin, Ines de la Fressange, Gong Li, Doutzen Kroes, Li Bing Bing.