L’Oréal Professionnel Homme, launched in January, brings in a virtual delight of styling and care options for men. The range has five shampoos for varied requirements including Densite, a shampoo for thinning hair, Controlem for wild, unruly hair, Purete, infused with an anti-dandruff agent and a magnesium derivative and more. The range has Renaxil for hairloss; three products in the styling range and a dedicated, ammonia free color service which claims to give 100 percent gray coverage in 20 minutes.
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