Dabur remembers ’08 for its maiden entry in organised retail

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Making its entry in 2008, beauty, health and wellness retail chain ‘newu’ from the house of Dabur India was the most admired new retail launch of the year at Images Retail Awards in September 2008.

Besides opening eight stores and launching private labels in kids and jewellery product segments, the company introduced two international brands in the Indian market that included household commodity brand QVS (Australia) and lifestyle brand Moda (Italy), a company spokesperson said.

“Dabur India would like to remember the year 2008 for its maiden entry in organised retail. However, high retail rentals was one of the most alarming calls the company does not want to hear anymore,” he added.

He further said that the company recognised that consumer sentiment was upbeat through out the year for everyday use products that were priced at popular price points and the company is signing up new properties across the country for expansion.

The spokesperson went on to add that as part of its corporate social responsibility, Dabur India has been supporting SUNDESH, an NGO based in village Chouna in Uttar Pradesh. The core areas of SUNDESH include providing education, healthcare and training to poor and needy people in rural India by undertaking a host of integrated rural development programmes that are aimed at achieving an optimal level of environmental, economic and societal benefits on a sustainable basis.

— Sarimul Islam Choudhury

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