Prashant Bhatia

Cambridge Apparel pushes its two brands

Indiaretailing Bureau - February 17, 2010

One of the Mumbai-based menswear majors, Cambridge Apparel, plans an image makeover through a five crore rupees ad blitz, diversifying into women's formal wear, expanding its store-network and pushing its two brands, Platinia and Work and Play collection. "So...

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