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Grassroot by Dongre

Technology can drive craft in rural India: Anita Dongre

Celebrated Indian fashion designer Anita Dongre, who works closely with artisans in villages, says technology can drive their craft in a big way in the near future. Just earlier this month, Dongre launched a stand-alone store of Grassroot -- one...

Anita Dongre becomes first Indian designer to open flagship store in New York

Ace designer Anita Dongre becomes the first Indian designer to open a flagship store in New York City. Grassroot by Dongre is a conscious expression of sustainable fashion that celebrates the universality of traditional Indian crafts. Sharing her thoughts, she says,...
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