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Exploring omnichannel marketing strategies for a cohesive retail experience

Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channelsBy Gaurav Balani, DGM - Marketing, Infiniti MallMumbai: The retail industry is experiencing a massive shift due to the...
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Hot summers are translating into cool business for ice cream brands

Thanks to the rising mercury levels and heat waves sweeping the country, ice cream brands are expecting a 20%-40%...
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