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Tata CliQ

Home appliance companies gear up for summer with launches and offers

With summers round the corner, makers of appliances such as ACs, fans and coolers are gearing up to meet the demand this season with steps like product launches, attractive offers and energy efficient goods.According to a PTI report: The...

Integrated Retail Strategy: Retail Customer Experience

This is the right time to forge strong relationships with customers so that they stick to a brand and keep coming back for more. The time is also ripe to take a look at how leading retailers are innovating...

FCUK India to base expansion on market research, align strategy with e-commerce

Premium underwear brand FCUK Underwear is building on the cutting-edge style and design aesthetic of its parent apparel brand in India, playing on its core strengths of product quality, perfect body contouring fits and fun and audacious prints that...

The role of supply chain management in today's retail scenario

With the retail market growing vigorously, retailers across the nation are ideating on how to make the best of the opportunities at hand. Supply chain management plays a vital role in the entire process. We talked to the SCM...

TataCLiQ.com launches The Brand Slam Sale

Tata group’s multi-brand phygital e-commerce platform TataCLiQ.com today has announced the launch of its End of Season sale by the name -The Brand Slam Sale. With the month-long sale running from January 1 till January 31 and a full bouquet...

2016 in Retrospect: E-commerce rode on mobility, digitization, demography

The increasing use of digital technologies in buying and selling merchandise for convenience and mobility pushed e-commerce in India to an inflection point in 2016. The rapid growth of smartphones and internet connectivity across the country, especially in tier-II and...

Tata CLiQ launches new luxury fashion, lifestyle portal

Tata Group's e-commerce platform Tata CLiQ today said it has launched a premium and luxury fashion and lifestyle destination, Tata CLiQ Luxury. luxury.tatacliq.com, will house a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury...

TataCLiQ delivers iPhone 7 within minutes of launch

TataCLiQ.com claims to have managed to deliver the iPhone 7 within five minutes of its launch. The company says few select consumers across Delhi, Mumbai and Bangalore received the iPhone7 in no time since the site follows what it...

Tata CLiQ aims threefold increase in revenue via its sale ‘Festober’

Tata group’s multi-brand phygital ecommerce platform, Tata CLiQ, has announced the launch of its month-long festive season sale, Festober, to be a part of online sales war, typically dominated by e-commerce biggies like Flipkart, Amazon and Snapdeal. The company which will witness...

Okhai enters exclusive online partnership with Tata CliQ

Tata CLiQ, the Tata group’s multi-brand phygital e-commerce platform has extended its brand portfolio with Okhai – Magical Hands, Mystical Colours, an artisan led fashion and lifestyle brand. Okhai is a coveted brand that has joined the Tata CLiQ C.A.M.E.L....
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Bhima Jewellers: Shining Bright Since 1925

From Augmented Reality and virtual try-ons, 99-year-old Kerala-based Bhima Jewellers has moulded itself to stay relevant to today’s digital-savvy...
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