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Patanjali

Patanjali in a fix for misleading hair oil, other ads

Advertising sector watchdog ASCI has rapped Patanjali Ayurved for false and misleading claims in its various advertisements, including for its hair oil and washing powder brands. According to a PTI report: The watchdog has ruled that the advertisements of the...

After Patanjali, Future Group to sell Sri Sri Ayurveda products

Home-grown retail major Future Group on Saturday said it is open to selling Ayurvedic FMCG products of Sri Sri Ayurveda promoted by Sri Sri Ravi Shankar of Art of Living, as it has done with the range of products...

Amazon is India's most trusted e-com brand: Survey

World's largest e-retailer Amazon is India's most trusted online shopping brand followed homegrown Snapdeal and Flipkart, a survey conducted by Trust Research Advisory has concluded. Other firms that figure in the top 10 trusted online shopping brands are Ebay, Myntra,...

IFF 2016: Millennials reforming food retail

The most awaited congregation of food & grocery retail fraternity – the 9th annual India Food Forum – was held recently at Bandra Kurla Complex, Mumbai from 19-21 January 2016. Not only were the bigwigs of the food industry...

Future Group in distribution deal with Patanjali, eyes Rs 1000 cr sales

Future Group has entered into a marketing partnership with Baba Ramdev-led Patanjali Ayurveda to sell the latter's products and expects to do business worth Rs.1,000 crore in the next 20 months. Under the partnership, Patanjali's FMCG products will be available...

FMCG Sector – Still Not Out of the Woods

We recently conducted a survey of the rural supply chain,mainly FMCG distributors, to gauge the consumption trends. Our findings seem to suggest a clear softening in rural demand in the last six months, especially in West and South India.Slowing...

Rule with an iron fist

Day one saw an insightful debate on the public-private partnership in the India Food Forum, 2010. This topic has been discussed at great length in most of the conferences and seminars elsewhere. However, this discussion was indeed insightful and...
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