Home grown firm Micromax, which is aiming to be a complete consumer electronics maker, has entered into refrigerator and washing machine segments and expects Rs 2,000 crore revenue from new categories, said a top company official.
According to a PTI...
Consumer electronics maker Micromax has announced its foray into the air cooler category with products priced between Rs 5,990-16,990.
According to a PTI report: Micromax will have a full-fledged range of room air coolers including personal, tower, desert and window,...
Samsung and Xiaomi together contributed to almost 45 per cent of the smartphone market in India in the third quarter of this year as the market grew 37 per cent (quarter on quarter) and 18 per cent (year on...
Government's move to enhance rural spending through welfare schemes like MGNREGA and reduction in tax rate on basic income slab would help drive demand for products, say leading FMCG firms.
PTI quoted Managing Director, Godrej Consumer Products Ltd (GCPL), Vivek...
With numerous innovations being infused into the world of personal computers, display innovations will be a key feature that will drive customer satisfaction in 2017, leading tech company Lenovo predicted on Monday.
"The upcoming year will also see an abundance...
Country's third largest handset maker Micromax said consumer sales have taken a 25-30 per cent hit following demonetization.
According to a PTI report: Besides suffering sales online, the company said its supply chain was dented and there was a 15-18...
The Indian mobile accessories market is set to explode owing to the exponential smartphone sales growth and domestic phone maker Intex aims to touch the Rs 100 crore mark in this segment by March 2017 while gearing up to...
Targeting consumers in the urban centres, who are willing to upgrade to an integrated smarter home entertainment experience, Micromax has announced the launch of its first Smart LED TV range - Micromax Canvas Smart LED TV.
The Smart Television range...
E-commerce major Flipkart has hired Micromax CTO and former Amazon exec Ashish Agrawal as senior vice-president (SVP) of engineering as the company revamps its tech leadership team yet again, reports Mint.
Agrawal is joining Flipkart this month and will be...
After televisions, tech firm Micromax is now foraying into the air-conditioner category and expects the consumer durables vertical to contribute 20 per cent to its revenues by December 2017.
According to a PTI report: The city-based firm, which gets a...